{"id":15536,"date":"2026-01-05T17:55:03","date_gmt":"2026-01-05T20:55:03","guid":{"rendered":"https:\/\/autofans.com.ar\/?p=15536"},"modified":"2026-01-05T17:55:03","modified_gmt":"2026-01-05T20:55:03","slug":"record-toyota-ventas-produccion-y-la-pick-up-numero-uno","status":"publish","type":"post","link":"https:\/\/autofans.com.ar\/index.php\/2026\/01\/05\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\/","title":{"rendered":"R\u00e9cord Toyota, ventas, producci\u00f3n y la pick-up n\u00famero uno"},"content":{"rendered":"<p class=\"ds-markdown-paragraph\">Toyota cerr\u00f3 2025 con n\u00fameros contundentes que reafirman su dominio en el mercado automotor argentino. Por quinto a\u00f1o consecutivo, la compa\u00f1\u00eda se posicion\u00f3 como l\u00edder indiscutida en patentamientos, producci\u00f3n en planta y exportaciones.<\/p>\n<p class=\"ds-markdown-paragraph\">Con 97.081 unidades patentadas, la marca no solo encabez\u00f3 el ranking anual, sino que bati\u00f3 su propio r\u00e9cord hist\u00f3rico de ventas. Dos modelos impulsaron este resultado: la Hilux, como el veh\u00edculo m\u00e1s vendido del pa\u00eds con 30.768 unidades, y el Yaris, que se ubic\u00f3 segundo con 30.150.<\/p>\n<p>&nbsp;<\/p>\n<h2 class=\"ds-markdown-paragraph\">Producci\u00f3n y exportaci\u00f3n, cifras que marcan el rumbo<\/h2>\n<p class=\"ds-markdown-paragraph\">La planta industrial de Z\u00e1rate, operando por tercer a\u00f1o con tres turnos, alcanz\u00f3 una producci\u00f3n total de 180.352 unidades de las l\u00edneas Hilux, SW4 y Hiace. En octubre, incluso, se registr\u00f3 el r\u00e9cord mensual de producci\u00f3n de la historia de la f\u00e1brica.<\/p>\n<p>&nbsp;<\/p>\n<div id='gallery-1' class='gallery galleryid-15536 gallery-columns-3 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/autofans.com.ar\/index.php\/2026\/01\/05\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\/srx-2\/'><img loading=\"lazy\" width=\"1000\" height=\"667\" src=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/srx-2.jpg\" class=\"attachment-full size-full\" alt=\"Toyota\" aria-describedby=\"gallery-1-15541\" srcset=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/srx-2.jpg 1000w, https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/srx-2-300x200.jpg 300w, https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/srx-2-768x512.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" loading=\"lazy\" decoding=\"async\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-15541'>\n\t\t\t\tHilux SRX\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/autofans.com.ar\/index.php\/2026\/01\/05\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\/srx-5\/'><img loading=\"lazy\" width=\"1000\" height=\"667\" src=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/srx-5.jpg\" class=\"attachment-full size-full\" alt=\"Toyota\" aria-describedby=\"gallery-1-15538\" srcset=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/srx-5.jpg 1000w, https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/srx-5-300x200.jpg 300w, https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/srx-5-768x512.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" loading=\"lazy\" decoding=\"async\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-15538'>\n\t\t\t\tHilux SRX\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/autofans.com.ar\/index.php\/2026\/01\/05\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\/srx-3\/'><img loading=\"lazy\" width=\"1000\" height=\"667\" src=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/srx-3.jpg\" class=\"attachment-full size-full\" alt=\"Toyota\" aria-describedby=\"gallery-1-15540\" srcset=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/srx-3.jpg 1000w, https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/srx-3-300x200.jpg 300w, https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/srx-3-768x512.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" loading=\"lazy\" decoding=\"async\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-15540'>\n\t\t\t\tHilux SRX\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<p>&nbsp;<\/p>\n<p class=\"ds-markdown-paragraph\">En el frente externo, los n\u00fameros son igual de potentes. Toyota export\u00f3 140.768 veh\u00edculos a 22 destinos, una cifra que representa m\u00e1s de la mitad de las exportaciones totales del sector automotor argentino y cerca del 5% de todas las exportaciones del pa\u00eds. Un hito clave fue el inicio de los env\u00edos de la Hiace a Brasil, el mercado m\u00e1s grande de la regi\u00f3n.<\/p>\n<p>&nbsp;<\/p>\n<div style=\"display: flex; justify-content: center; width: 100%;\">\n<div style=\"display: flex; align-items: center; justify-content: space-between; background: #f0f2f5; padding: 3px 92px; border-radius: 0px; box-shadow: 0 4px 10px rgba(0, 0, 0, 0.08); margin: 24px 0; max-width: 700px;\">\n<div style=\"flex: 1;\"><a style=\"font-size: 18px; color: #921414; font-weight: bold; text-decoration: underline;\" href=\"https:\/\/media.toyota.com.ar\/3ac7b980-96a5-465d-aa07-964b03c3a398.pdf\" target=\"_blank\" rel=\"noopener\"><br \/>\n\u2192 Ficha T\u00e9cnica Hilux SRX<br \/>\n<\/a><a style=\"font-size: 18px; color: #007bff; font-weight: 1200; text-decoration: underline;\" href=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2025\/05\/ftmy26argo-681166d8eb8a6.pdf\" target=\"_blank\" rel=\"noopener\"><br \/>\n<\/a><\/div>\n<div style=\"margin-left: 46px;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignright\" style=\"height: 20px; width: auto;\" src=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2023\/02\/Autofans_600x102_150px5.png\" alt=\"Logo Autofans\" width=\"1200\" height=\"137\" \/><\/div>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2 class=\"ds-markdown-paragraph\">20 a\u00f1os de Hilux, an \u00edcono con sello local<\/h2>\n<p class=\"ds-markdown-paragraph\">El 2025 no fue un a\u00f1o m\u00e1s para la Hilux. La pick-up celebr\u00f3 20 a\u00f1os consecutivos como la m\u00e1s vendida en su segmento, un liderazgo que comenz\u00f3 en 2006. Su historia en Argentina es profunda: desde 1997, se fabricaron m\u00e1s de 2 millones de unidades, transform\u00e1ndola en el veh\u00edculo m\u00e1s producido en la historia del pa\u00eds y en un motor industrial que genera empleo para m\u00e1s de 30.000 personas.<\/p>\n<p>&nbsp;<\/p>\n<div id='gallery-2' class='gallery galleryid-15536 gallery-columns-3 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/autofans.com.ar\/index.php\/2026\/01\/05\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\/hilux-4-4\/'><img loading=\"lazy\" width=\"1000\" height=\"667\" src=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/hilux-4.jpg\" class=\"attachment-full size-full\" alt=\"Toyota\" aria-describedby=\"gallery-2-15543\" srcset=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/hilux-4.jpg 1000w, https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/hilux-4-300x200.jpg 300w, https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/hilux-4-768x512.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" loading=\"lazy\" decoding=\"async\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-15543'>\n\t\t\t\tHilux SR\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/autofans.com.ar\/index.php\/2026\/01\/05\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\/hilux-3-5\/'><img loading=\"lazy\" width=\"1000\" height=\"667\" src=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/hilux-3.jpg\" class=\"attachment-full size-full\" alt=\"Toyota\" aria-describedby=\"gallery-2-15544\" srcset=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/hilux-3.jpg 1000w, https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/hilux-3-300x200.jpg 300w, https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/hilux-3-768x512.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" loading=\"lazy\" decoding=\"async\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-15544'>\n\t\t\t\tHilux SR\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/autofans.com.ar\/index.php\/2026\/01\/05\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\/hilux-2-6\/'><img loading=\"lazy\" width=\"1000\" height=\"667\" src=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/hilux-2.jpg\" class=\"attachment-full size-full\" alt=\"Toyota\" aria-describedby=\"gallery-2-15545\" srcset=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/hilux-2.jpg 1000w, https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/hilux-2-300x200.jpg 300w, https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/hilux-2-768x512.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" loading=\"lazy\" decoding=\"async\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-15545'>\n\t\t\t\tHilux SR\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<p>&nbsp;<\/p>\n<p class=\"ds-markdown-paragraph\">La confianza en la Hilux atraviesa todos los \u00e1mbitos. Es la l\u00edder en el canal corporativo, con el 40% del mercado de pick-ups medianas para flotas. Domina sectores productivos clave, con una participaci\u00f3n del 63% en Oil &amp; Gas y del 53% en el agro. Adem\u00e1s, en 2025 tambi\u00e9n lider\u00f3 el ranking de veh\u00edculos usados m\u00e1s vendidos, confirmando su legendario valor de reventa.<\/p>\n<p class=\"ds-markdown-paragraph\">Con m\u00e1s de 600.000 unidades vendidas en el pa\u00eds, la Hilux consolida no solo un \u00e9xito comercial, sino un v\u00ednculo de confianza basado en su calidad, durabilidad y confiabilidad, pilares que Toyota sigue proyectando hacia el futuro.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><i>Para enterarte de m\u00e1s novedades, no dejes de leer\u00a0<\/i><a href=\"https:\/\/autofans.thebrandsoup.com\/\"><i>nuestras notas<\/i><\/a><i>, de ver\u00a0<\/i><a href=\"https:\/\/www.youtube.com\/channel\/UCgAC8UGHZYbT6P7PpmVnP7g\"><i>AUTOFANS TV<\/i><\/a><i>\u00a0en nuestro\u00a0canal de Youtube. Adem\u00e1s seguinos en\u00a0<\/i><a href=\"https:\/\/www.instagram.com\/autofanstv\/\"><i>INSTAGRAM<\/i><\/a><i> y <\/i><a href=\"https:\/\/www.facebook.com\/autofansmas\/\"><i>FACEBOOK<\/i><\/a><i> para no perderte nada sobre las novedades del segmento automotor de Argentina y el mundo.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Toyota cerr\u00f3 2025 con n\u00fameros contundentes que reafirman su dominio en el mercado automotor argentino&#8230;.<\/p>\n","protected":false},"author":2,"featured_media":15537,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,5],"tags":[8161,8159,8162,8160,8158,8157],"class_list":["post-15536","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","category-otros","tag-exportaciones-automotrices","tag-hilux-20-anos","tag-pick-up-mas-vendida-argentina","tag-produccion-toyota-zarate","tag-record-ventas-toyota","tag-toyota-argentina-2025"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>R\u00e9cord Toyota, ventas, producci\u00f3n y la pick-up n\u00famero uno -<\/title>\n<meta name=\"description\" content=\"Toyota cerr\u00f3 2025 con n\u00fameros contundentes que reafirman su dominio en el mercado automotor argentino. 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Por quinto a\u00f1o consecutivo...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/autofans.com.ar\/index.php\/2026\/01\/05\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-05T20:55:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/autofans.com.ar\/wp-content\/uploads\/2026\/01\/srx-6.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alejandro Gabriel Rosito\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alejandro Gabriel Rosito\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/autofans.com.ar\\\/index.php\\\/2026\\\/01\\\/05\\\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/autofans.com.ar\\\/index.php\\\/2026\\\/01\\\/05\\\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\\\/\"},\"author\":{\"name\":\"Alejandro Gabriel Rosito\",\"@id\":\"https:\\\/\\\/autofans.com.ar\\\/#\\\/schema\\\/person\\\/4a8dda0b6df83ac3d6723e921274c2aa\"},\"headline\":\"R\u00e9cord Toyota, ventas, producci\u00f3n y la pick-up n\u00famero uno\",\"datePublished\":\"2026-01-05T20:55:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/autofans.com.ar\\\/index.php\\\/2026\\\/01\\\/05\\\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\\\/\"},\"wordCount\":478,\"image\":{\"@id\":\"https:\\\/\\\/autofans.com.ar\\\/index.php\\\/2026\\\/01\\\/05\\\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/autofans.com.ar\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/srx-6.jpg\",\"keywords\":[\"exportaciones automotrices\",\"Hilux 20 a\u00f1os\",\"pick-up m\u00e1s vendida Argentina.\",\"producci\u00f3n Toyota Z\u00e1rate\",\"r\u00e9cord ventas Toyota\",\"Toyota Argentina 2025\"],\"articleSection\":[\"NOTICIAS\",\"PICK UPs, UTILITARIOS Y OTROS\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/autofans.com.ar\\\/index.php\\\/2026\\\/01\\\/05\\\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\\\/\",\"url\":\"https:\\\/\\\/autofans.com.ar\\\/index.php\\\/2026\\\/01\\\/05\\\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\\\/\",\"name\":\"R\u00e9cord Toyota, ventas, producci\u00f3n y la pick-up n\u00famero uno -\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/autofans.com.ar\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/autofans.com.ar\\\/index.php\\\/2026\\\/01\\\/05\\\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/autofans.com.ar\\\/index.php\\\/2026\\\/01\\\/05\\\/record-toyota-ventas-produccion-y-la-pick-up-numero-uno\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/autofans.com.ar\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/srx-6.jpg\",\"datePublished\":\"2026-01-05T20:55:03+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/autofans.com.ar\\\/#\\\/schema\\\/person\\\/4a8dda0b6df83ac3d6723e921274c2aa\"},\"description\":\"Toyota cerr\u00f3 2025 con n\u00fameros contundentes que reafirman su dominio en el mercado automotor argentino. 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